论文题目：Business English in the international Marketing商务英语在国际营销中的影响
论文语种：英文
您的探讨方向：商务英语（本科）
是否有数据处理要求：否
您的国家：广州
您的学校背景：广东外贸外语大学
要求字数：16000个字符
论文用途：本科毕业论文
是否需要盲审（博士或硕士生有这个需要）：否
补充要求和说明：具体要求见附档
Business English in the international marketing商务英语在国际营销中的影响
Abstract: This paper first describes the important role of Business English in the international trade and points out that along with the process of economic globalization, there is a growing tendency for the use of Business English. After that this paper will explain what Business English is from the aspect of its definition and differences with original English; on the following, the paper will analyze the huge influence that Business English have on the international marketing. To be specific, Business English is the premise of International Corporation, the tool of international trade; also it is a means to collect information, a method to enhance the image of trade personnel and advertise itself, a magic weapon to avoid trade friction. Last but not the least, this paper will points out how to make the best use of Business English in the international marketing.
Key words: Business English; international marketing; influence; tools
摘要：本文首先阐述英语在国际贸易中的重要影响，指出在经济全球化过程中运用商务英语的必要性；然后简述什么是商务英语，英语论文范文，即商务英语的定义和商务英语与一般英语的区别；接下来解析商务英语在国际营销中发挥的巨大影响，即商务英语是国际合作的前提，是贸易进行的工具，是搜集信息的手段，是提升贸易人员形象和为自己做广告的措施，是避免贸易摩擦的法宝；最后，讨论如何在国际营销中更好的应用商务英语。
关键字：商务英语；国际贸易；作用；工具
Contents
1. Introduction 3
2. Business English 3
2.1 The definition of Business English 3
2.2 The feature of Business English 3
3. Business English for international marketing 4
3.1 Business English is the promise of International Corporation 4
3.2 Business English is the tool of international trade 4
3.3 Business English is a means to collect information 4
3.4 Business English is a method to enhance the image and advertise itself 5
3.5 Business English is a magic weapon to avoid trade friction 5
4. How to make the best use of Business English in the international marketing 6
4.1 Enhance oral skills of Business English 6
4.2 Increase the amount of Business English reading 7
4.3 Improve the writing skills of business English 7
4.4 Pay attention to cultural differences 7
5. Conclusions 8
Works cited
1. Introduction
Along with the rapid development of economic globalization, the international marketing activities have become increasingly frequent. In order to show a good communication tools in the international marketing activities, language plays an important role in this way. Extremely, business English appears to be the core to serve with the verbal communications. Business English is a professional language in the modern field of international trade (St John, 1996). It is a special branch of English using, for it has a notable feature of the syntax and grammar. In this way, however, fully grasp the definition, features, applications as well as the role of it is of great important (Clark, 1990). This paper points ou，英语论文 | 
