| 中国突起是20世纪最初二十年世界上产生的最严重事宜之一。中国生齿的宏大、地盘的广袤、增加的高速、社会和政治体系体例的悬殊、和所处的有益国际情况，减轻了世界对中国成长的不安和忧愁。疾速成长的中国起首被看做是恐怖的敌手，乃至是致命的威逼。现实上，法语毕业论文，中国社会如今正在阅历着三重变更，即工业化、城市化和古代化。一方面，修建、临盆和交通范围的扩展，发生了伟大的对历久花费品的需求，另外一方面，宽大国民的生涯的充裕，也促使了平常花费品市场的繁华。在很多范畴，中国对于世界工业巨子们来讲，都是重要市场之一，法语论文网站，有时刻乃至是举世无双的潜力市场。在中国市场上，来自分歧国度的运营者都异常活泼，也从中获得了伟大的贸易利润。日本和韩国凭仗与中国邻接的地舆地位和产物的壮大竞争力而位居榜首，美国经由过程不可一世的营销政策也紧随厥后。欧洲运营者中，德国事中国的第一年夜商业同伴，而法国还只是一个绝对强大而又迟疑不前的成员；与处于汗青上最好时代的中法政治双边关系比拟，两国之间的商业来往还应获得更年夜的提高。本文的重点在于将法国与其他本国运营者在中国市场上的事迹停止比拟，从社会、文明、思惟方面，从而试图寻觅法国在中国市场上所占比例绝对缺乏的缘由。为了更周全的停止分祈，在以上对法国方面研究停止后，接上去还对中国社会状态停止了剖析。论文停止部门罗列了法国人比来在中国市场上所获得的可喜停顿，同时笔者也试图提出了本身的建议。 Abstract: China is one of the most serious issues in the first twenty years of the world in twentieth Century. Magnificence of China's population, territory vast, the increase of high-speed, social and political system style of disparity, and the beneficial international situation, reduce the world of China's growing anxiety and sorrow. The rapid growth of China first seen as terrorist adversaries, and even deadly threat. In fact, Chinese society is experiencing three changes, that is, industrialization, urbanization and modernization. On the one hand, construction, production and transportation range expansion, great for a long-term consumer demand, in addition, large national life abundant, also contributed to the usual cost goods market bustling. In many areas, China on the world's industrial giants, is one of the most important market, sometimes carved and is unique in the world of market potential. In the China market, operators from different countries are very lively, but also get great trading profits. Pingzhang in Japan and South Korea and China adjacent to the geographical location and product competitiveness and growth and topped the list, the United States through the process of the mighty marketing policy following the reversal. European operators, Germany China's largest trading partner, while France is only an absolute strong and hesitate of members; and in the best era in the history of Sino French political bilateral relations compared, trade between the two countries exchange should also gain greater increase. The focus of this paper lies in the deeds of France and other foreign business operators in the Chinese market to carry on the comparison, from the aspects of society, civilization and thought, in order to find the French in the Chinese market accounted for an absolute lack of proportion of reason. In order to better stop praying, in the above discussion on the French side stopped, then went up to the Chinese society has stopped the analysis of the state. The paper stops the Department to set up the French recently obtained in the Chinese market the welcome pause, simultaneously the author also tried to put forward the suggestion. 目录: 外文摘要 3-4 摘要 4 INTRODUCTION 7-11 CHAPITRE Ⅰ: EMERGENCE DU MARCH(?) CHINOIS 11-20 1.1 EXPLOSION DE CONSOMMATION EN CHINE 11-14 1.2 FACTEURS MULTIPLES POUR L'EXPANSION DU MARCH(?) CHINOIS 14-17 1.3 ATTRAITS DU MARCH(?) CHINOIS POUR LES (?)TRANGERS 17-20 CHAPITRE Ⅱ: ETUDE COMPARATIVE DE LA PR(?)SENCE DES (?)TRANGERS SUR LE MARCH(?) CHINOIS 20-33 2.1 PR(?)SENCE DES ACTEURS (?)TRANGERS SUR LE MARCH(?) CHINOIS 21-23 2.2 ETUDE COMPARATIVE DE LA PR(?)SENCE DES (?)TRANGERS SUR LE MARCH(?) CHINOIS 23-30 2.2.1 Présence japonaise 23-25 2.2.2 Présence américaine 25-27 2.2.3 Présence européenne 27-29 2.2.4 Présence allemande 29 2.2.5 Présence italienne 29-30 2.3 PR(?)SENCE RELATIVEMENT FAIBLE DES FRAN(?)AIS 30-33 CHAPITRE Ⅲ: ANALYSE DES D(?)TERMINANTS DE LA CONTRE-PERFORMANCE FRAN(?)AISE 33-48 3.1. FACTEURS CHEZ LES FRAN(?)AIS 33-41 3.1.1 Lacunes des Fran(?)ais par rapport à leurs concurrents étrangers 33-37 3.1.2 Lecture du marché chinois chez les Fran(?)ais 37-41 3.1.2.1 Fascination populaire 38 3.1.2.2 Craintes et doutes partagés 38-39 3.1.2.3 Regard lucide sur l'essor chinois 39-41 3.2 FACTEURS CHEZ LES CHINOIS 41-48 3.2.1 Particularités de la société chinoise emb(?)tant les Fran(?)ais 41-44 3.2.2 Contraintes à l'augmentation de la consommation en Chine 44-48 3.2.2.1 Pays en développement avec l'écart des revenus 44-45 3.2.2.2 Enorme réserve de main-d'oeuvre pesant sur les conditions de vie 45 3.2.2.3 Poids de l'éducation, de soin et de logement sur les dépenses familiales 45-46 3.2.2.4 (?)pargne excessive 46-48 CHAPITRE Ⅳ: PERSPECTIVE DE L'EXPANSION COMMERCIALE FRAN(?)AISE SUR LE MARCH(?) CHINOIS 48-56 4.1 R(?)F(?)RENCE (?) LA TH(?)ORIE DES (?)CHANGES COMMERCIAUX 48-50 4.2 FACTEURS FAVORABLES H(?)RIT(?)S DES FRAN(?)AIS 50-52 4.3 FACTEURS FAVORABLES NOUVELLEMENT (?)MERG(?)S 52-56 CONCLUSION 56-58 BIBLIOGRAPHIE 58-60 |
