中国公司进入泰国市场的跨文化管理Cross cultural management of Chinese enterprises entering Thailand Market 摘要:（摘要内容经过系统自动伪原创处理以避免复制，下载原文正常，内容请直接查看目录。） 在明天日益激烈的竞争情况中从事跨国运营运动，跨文明治理是公司所面对的最年夜挑衅之一。在改造开放停止得如火如茶的中泰两国，许多公司配合熟悉到了公司文明的主要性，泰语论文网站，己经或正在积极地谋划和运作本身的公司文明计谋，公司文明实际对两国公司的作用正在被愈来愈多的人所熟悉。当公司跨国运营时，所面临的是与其母国文明完整分歧的文明，及在很年夜水平上由这类文明差别所决议的跨国运营情况。别的，当跨国运营是由两方或更多方公司合伙运营时，来自分歧公司文明的运营者与员工也会发生差别与不顺应。虽然跨国文明的运营与治理其实不是一个新事物，然则在明天日益激烈的竞争情况中从事跨国运营运动，跨文明治理还是公司所面对的最年夜挑衅之一，实施中国和泰国公司的跨文明治理研究具有非常主要的意义。本文研究旨在略论跨国公司在跨文明治理中存在的成绩，用研公司文明依存度的办法剖析两国的跨文明治理，经由过程案例和中泰两国的文明和公司文明的比拟展开两国的公司文明现实情形，提出处理文明差别的办法，泰语论文网站，进而摸索中国公司进入泰国市场的跨文明治理战略。 Abstract: Engaged in transnational operation movement in tomorrow the increasingly fierce competition, cross-cultural management is enterprises are facing the biggest one of the challenges. In the policy of reform and opening to the outside world to stop fire such as tea in China and Thailand, many enterprises with familiar to the corporate culture has the or is actively planning and operation of enterprise culture strategy, enterprise culture actual effect of the two companies is being increasingly familiar. When the enterprise transnational operations, faced with the parent civilization completely different civilization and on the very big level by the cultural differences of the resolution transnational operation. In addition, when the multinational is run by two or more parties partnership operation, from operators of different enterprise culture and the employee will have differences and do not conform to. Although the operation and management of multinational civilization actually is not a new thing. However in tomorrow the increasingly fierce competition in engaged in transnational operation movement, cross civilization governance or enterprise face the biggest one of the challenges, China and Thailand enterprise cross culture management research has very important significance. This study aims to result analysis for multinational enterprises exist in the cross-cultural management, with research enterprise culture dependence degree method for the analysis of the two cross administrative civilization, through comparing the process case and China and Thailand civilization and the building of enterprise culture launched their enterprise culture the reality of the situation, provided the methods to deal with cultural differences, and find Chinese enterprises enter the Thai market of cross-cultural management strategies. 目录: 封面 1-2 |
