The Characteristics and Translation Techniques of Business English

Abstract: The article takes the lead in addressing that the Business English has its own characteristics and range of application which make the translation more complex and technical.All too often, therefore, business translation—indispensable to China ’s economic development has hardly any principles to follow. In explicating this point, the author stresses that the special features of business English account for the variability of translation principles,expounds the essence of these principle and emphasize that the characteristics of business English and application environment determines these translation principles.

Key words: business;translation principle;research;application

Contents 

1. Introduction

2. The Characteristics of Business English
2.1Specialized vocabularies need to be used in Business English
2.2 Simplicity is another important character of Business English
2.3 Use routine expressions to convey basic needs and ideas
2.4 Simple Words and expressions are very popular
3. The Principle of Business English Translation
3.1 Firstly, the translator should have basic ability of Chinese
3.2 Second,according to the characteristics of business English
3.3 Translators should use professional knowledge in different business area
4. The Translation Technics of Business English
4.1  Literal Translation and Free Translation
4.2 Accurately to express the information in business English
4.3 To avoid misunderstanding and keep uniformity
4.4To be careful when selecting confusing words

Reference

[1]John D. Daniels & Lee H. Radebaugh. International Business, Environments and Operation[M].  Addison-Wesley Publishing

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