德国H企业的跨文化管理探讨[德语论文]

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全球化经济下,推销、物流、临盆、发卖等贸易运动可以在全球规模内停止资本设置装备摆设和优化。但是,在全球化渗入渗出增强的同时,人们的自我认同,自我平易近族认同,自我文明认赞成识也在增强。分歧的文明配景带来了分歧的思想措施,价值不雅和行动措施等文明差别是招致跨文明的贸易运动及治理发生沟壑,产生磨擦、碰撞乃至对峙的主要身分。是以跨国企业中因为跨文明抵触带来的动乱触目皆是乃至有些是直接作用到跨国企业跨国运营的成败。如许的配景下,企业的跨文明治理难度加年夜,跨文明治理研究就显得尤其主要。跟着全球化迫使跨国运营成为公司成长的必经之路,公司在治理理论中愈来愈发明跨文明治理的主要性,若何构成有用的逾越平易近族与国界的公司文明并使之成为焦点竞争力成为许多跨国公司思虑的成绩。这些浩瀚的跨国成长公司中,有胜利的也有掉败的,不管是值得自创的经历照样值得汲取的经验,都是很好跨文明治理研究题材。一向以来,德国的中小企业是德国经济的支柱,从中成长出了一些令世界注视的年夜型跨国企业。对德国中小企业跨国成长中跨文明治理研究将对我国的中小企业的跨国成长有着积极的意义和启发。本文在跨文明治理实际的基本上重要研究的是德国H企业跨文明治理的作用身分和若何战胜这些作用身分的战略与办法。起首本研究论文对研究的配景及意义停止论述,德语毕业论文,强调了跨文明治理研究对现代公司跨国成长的主要性。其次,在论文的第二部门,作者综述了跨文明治理的实际,凸起论述跨国企业跨文明治理的相干研究。第三,本论文引见了作为德国中小企业典范代表的H企业的企业配景及作用H企业跨文明治理的身分中德文明差别、引导者的作风、跨文明沟通的妨碍及H企业的公司文明,这些身分都使得H企业的跨文明治理成长遭受瓶颈。第四,针对H企业的跨文明治理作用身分,本论文对H企业的跨文明治理给出重要战略和实行看法,配以上海分企业为例,德语专业论文,这些战略和建议都将给其它公司的跨国成长予启发和思虑。

Abstract:

Under the economic globalization, marketing, logistics, production, sales and other trade movement in the global scale the cessation of capital equipment and optimization. However, at the same time, people's self identity, self identity, self recognition and recognition are also enhanced. Differences of civilization with a view to bring differences in the way of thinking, values and action methods and other cultural differences is the cause of the cross civilization of the trade movement and governance gully, resulting in friction, collision and even confrontation of the main factors. To multinational companies because of cross-cultural conflict with the unrest as a clash between the wholeworld and some direct influence to the success or failure of the transnational operation. Under such a background, the company's cross cultural governance difficult to increase the difficulty of cross cultural management research is particularly the main. As globalization has forced the transnational operation to become the only way for enterprises to grow, the more and more enterprises in the governance theory, the main characteristics of cross civilization governance, how to form a useful cross national and national boundaries of enterprise culture and make it become the focus of competitiveness of many multinational enterprises to consider the results. These vast multinational growth enterprises, there is a victory also failed, whether it is worth the experience of their own experiences, so it is a good cross cultural governance research topics. Germany has always been a pillar of the German economy, from the growth of some of the world's most watched Multi-National Corporation. The study of cross cultural governance in the development of small and medium sized enterprises in Germany will have a positive significance and inspiration to the development of small and medium sized enterprises in our country. This article is based on the fact that the practice of cross cultural governance is an important study of the influence factors of the cross cultural governance of the H company in Germany and how to overcome the influence of these factors. First of all, this thesis discusses the background and significance of the study, and emphasizes the importance of cross cultural management in the development of modern enterprises. Secondly, in the second section of the paper, the author summarizes the practice of cross cultural governance, and discusses the related research on the cross cultural management of Multi-National Corporation. Third, this paper describes as a representative of the German small and medium enterprises H company's company with king and the impact of H's cross cultural governance identity and cultural differences between China and Germany, the style of the guide, cross cultural communication and H company's corporate culture, these factors make H company's Cross Cultural Governance growth suffered a bottleneck. Fourth, in view of the influence of cross cultural governance of H company, this paper gives an important strategy and implementation of cross civilization governance of H company, with the Shanghai branch as an example, these strategies and suggestions will give other enterprises to the international development of inspiration and thinking.

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