감성품질 향상을 위한 소재·부품 디자이니어링(Designeering) 프로세스 (2)[韩语论文]

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New product development is essential for continuous growth and advancement. It is important to comprehend market trend and customers’ requirement in order to reduce the failure ratio of new product development. Market trend, including technology and...

New product development is essential for continuous growth and advancement. It is important to comprehend market trend and customers’ requirement in order to reduce the failure ratio of new product development. Market trend, including technology and cultural trend, is keep changing and chronological change is entwined with uncertainty and complexity, which makes the product trend and possibility of success unpredictable. Companies need continuous innovation for their products to survive in market, and in 21st century, which is convergence age, creative innovation is necessary to face ‘new era of emotions’, where value, emotion and creativity becomes central. Designeering process, which is a convergence of design-engineering concept, has been attracting attention in order to extract consumers' emotions based on individual experience and utilize them in product development, and to provide feedback on continuous management and development of next new products. Emotional value from company and emotional quality management from market should be continuously performed consistently from product planning, design concept development, engineering design and mass production to market launch. This will lead to concrete solutions by specialized research in materials and components, which are essential elements of end products (sets of product). The purpose of this study is to examine the characteristics and current status of materials and components, which is an essential factor to enhance the emotional value, and to suggest integrated material and component Designeering process by exploring concept development, design and evaluation, to reinforce emotional quality by exploring practical development and process research, through study and analysis. Based on the considerations above, the following research scope and contents are included. This study focuses on the process of integrating design and engineering field, based on the customers’ needs, and observing the issue related to this topic in order to improve the emotional quality of materials and components products. The proposed process is verified through case studies, which hypothesis has been applied by theoretical consideration and extracting key problems. Based on this, final research results are derived in a structured and systemized form, by evaluating and revising problems or insufficient parts. First, to achieve this, general Designeering should be comprehended based on consideration of new product development and trend. Second, attributes of emotional products should be defined, based on researches on emotional value and emotional quality. Third, field of emotional material and components should be studied based on CMF(Color, Material and Finishing) design and affective engineering(design and evaluation) for emotional concept development. Fourth, process direction of emotional product should be set through case studies which have been performed according to the frame work of primarily constituted emotional quality evaluation. Fifth, integrated material and component Designeering process for emotional quality improvement and management, in response to the market, should be constructed while activities and contents are organized. The proposed outcome of this study, Designeering process for material and component, extracts meaningful outcome based on analyzed result, and it is a Designeering process for the integrated material and component, which consists of steps from setting target emotion and concept development, engineering design, to the step of verification. It consists of input and feedback loop in each steps: Step 1(Framing, conception and planning) – Step 2(Research & Analysis) – Step 3(Synthesis, Integration) – Step 4(Target emotion and element elicitation, Concept development) – Step 5(Designing emotion and materialization, Prototype) – Step 6(Verification and evaluation) – Step 7(Mass-production and follow-up) – Step 8(Product launch and market response). The derived process is useful for enhancing the added value of new business and products by developing leading product of material and component. As a result, this study is applicable to engineering centered development of new products that have difficulties in creative innovation, because of relatively impossible direct contact with customers, and material and components companies that have limitation of comprehension towards markets and customer requirements, in attached structure which targets finished product companies. On the other hand, in order to carry out proposed process, it is imperative to establish infrastructure (design, research, evaluation), while it is not equipped in material and component company practically, which can be seen as a limit. The result of this research can be expected to have effect on creating a new business, with creative innovation method in development of material, component and new product, by constructing to achieve the fundamental purpose of connecting directly with customers.

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