China is the one of the greatest countries producing and exporting green tea in the world. In recent years, tea culture in Korea has been developing rapidly. Tea demands have been increased and green tea is widely popular. In the , the author dis... China is the one of the greatest countries producing and exporting green tea in the world. In recent years, tea culture in Korea has been developing rapidly. Tea demands have been increased and green tea is widely popular. In the , the author discusses the strategic study that Chinese green tea enterprises export tea to Korea. The Chapter one introduces research background, purchase and research methods. Chapter two describes theoretical background, characteristics and morphology exporting to overseas market. Chapter three elaborates status of green tea industry in both China and Korea. The author firstly studies features of green tea and status in world green tea market, Chinese green tea market and Korean green tea market. Chapter four describes Chinese tea industry and enterprises, their success and failure in Korea. At last, the author summarizes advantages and disadvantages that enterprises export to Korea and finally concludes the key point and prospect of Chinese enterprises exporting to Korea. ,韩语论文网站,韩语论文范文 |