The purpose of this study was to verify the difference between the tourists visiting Jeju the authenticity tourism experience pursued by Lifestyle-tourists and Ole-tourists. For this purpose, this study divided tourists pursuing authentic tourism acti... The purpose of this study was to verify the difference between the tourists visiting Jeju the authenticity tourism experience pursued by Lifestyle-tourists and Ole-tourists. For this purpose, this study divided tourists pursuing authentic tourism activities in a specific tourist destination, Jeju Island, into two groups according to type of tourism activity, The difference between the groups was verified. Specific objectives to accomplish the research goal were as follows: first, to identify the difference of between the groups, Ole-tourists and Lifestyle-tourists, through demographic; second, to find the perceptions and attitudes of each group has a difference between each measurement item constituting the authenticity tourism experience. A total of 300 out of 325 questionnaires(Lifestyle-tourists: 126, Ole-tourist: 174) were used of analysis. All data analysis was accomplished using the SPSS Statistics by frequency analysis and crossover analysis. Also to verify the difference through authenticity tourism experience, tourism satisfaction and recommendation intention through t-Test. The results of this study were as follows. First, in demographic characteristics, it could be seen that there is a difference among all the groups except gender. Particularly, age and occupation showed a significant difference between the groups. In the age group, in 40s or older in Lifestyle-tourists (30.7%) and under 40 years in Ole-tourists (34.3%) were relatively high. There was a significant difference between the students in occupation (20.3% in Ole-tourists) and housewives (11.7% in Lifestyle-tourists). From the results, there may be differences among the groups in tourism activities in Jeju Island. Second, there were significant differences between Lifestyle-tourists and Ole-tourists in relation to the characteristics of tourism behavior except the number of visits to Jeju Island. Especially, in the case of Lifestyle-tourists, the results of the stay and the average expenditure cost are different from those of Ole-tourists. These results could be deduced from the demographic characteristics related to age and occupation. Third, the results of analyzing the differences of authenticity experience(objective, constructive, existential authenticity) and tourism satisfaction showed that there were differences between the two groups. The level of the history of the Jeju Island, the lifestyle of local residents and the tradition inherent in Lifestyle-tourists was consistently higher than normal. And the level of the landscape and culture of Jeju Island, the peaceful atmosphere, and the beauty of the natural scenery in Ole-tourists was higher than normal. Suggestions from the results are as follows: first, the reason Lifestyle-tourists have a relatively lower than Ole-tourists is that the tourism activities are essentially unable to make a relationship with the local residents members of the community. Second, the level of tourism satisfaction and recommendation intention in Ole-tourists showed a relatively higher than Lifestyle-tourists. It shows that enjoying the natural beauty of Jeju Island and the scenery of exotic around Ole-trail from the perspective of self-fulfillment such as reflection to seek meaning of life and experience of authenticity experience that one seeks to pursue is relatively sufficient to Ole-tourists than Lifestyle-tourists. These results are consistent with the results of previous studies. ，免费韩语论文，韩语论文题目 |
